Agency workflows

White-Label Diagnostics Reports — Agency Guide

MSPs, IT consultants, and infrastructure agencies need to show their work. A clean, branded diagnostics report turns a 30-minute investigation into a deliverable the client can read in two minutes. This guide explains what to include, how to format it, and how to make reporting a calm, repeatable workflow.

Quick summary

  • A good report explains what changed and what to do — not what you typed.
  • Brand it once: logo, colour, footer. Reuse forever.
  • Bundle DNS, SSL, blacklist, and uptime checks into one deliverable.
  • PDF for sign-off, HTML for inline review, dashboard for live teams.

What clients actually read

  • The first page. Title, client, date, and a 3-sentence summary. Most stakeholders stop here.
  • Findings table. Tool, target, result. Colour-coded if you can.
  • Recommended actions. Short, prioritised, owned by someone.
  • Appendix. Raw data, optional, for the engineer reviewing.

Building the workflow once

The reporting workspace stores your branding (logo, colour, footer) on-device, so every report inherits it automatically. Pick the diagnostics you ran, add a summary line, and generate. Save the report to history and you can re-export it next quarter without redoing the work.

Recurring reporting cadence

Treat reports as a habit, not a fire drill. Schedule the diagnostics you want to monitor (DNS, SSL, blacklists, uptime) from the dashboard, review the alert feed weekly, and bundle the highlights into a monthly client report. That single rhythm is what separates a calm infrastructure practice from a reactive one.

Troubleshooting workflow

Run through these steps in order. Each step links to the right diagnostic tool.

  1. 1

    Set your branding

    Add your logo, colour, and footer once.

    Open Branding
  2. 2

    Run the diagnostics

    DNS, SSL, blacklist, uptime — anything the client needs covered.

    Open All tools
  3. 3

    Pick checks for the report

    Recent diagnostics appear in the builder. Tick the ones to include.

    Open Report builder
  4. 4

    Generate and deliver

    Print to PDF or download HTML. Save to history for re-export.

    Open Reports
  5. 5

    Schedule the next review

    Add monitors so next month's report mostly writes itself.

    Open Dashboard

Frequently asked questions

What goes in a client diagnostics report?

The minimum useful report has four parts: who it's for, what was checked, what was found, and what to do next. Skip the raw command output — clients want the conclusion, not the transcript.

How often should I send infrastructure reports?

Monthly works for retainer clients. Weekly is right during incident-heavy stretches or migrations. Quarterly is fine for low-touch maintenance accounts. Set the cadence with the client up front.

Should reports include recommendations?

Yes — that's the value. A list of green ticks isn't a report, it's a screenshot. Each finding should be paired with a status, an explanation a non-engineer can read, and a recommended next step.

PDF, HTML, or shared dashboard?

PDF is best for executive sign-off. HTML is great for inline email delivery. A live dashboard suits embedded teams. Most agencies need at least PDF — it's the only format that survives forwarding.

Monitor it continuously

Save this check, get alerts on changes, and track multiple domains in one dashboard.

Learn about monitoring